It’s been a long time coming but I’m finally happy to announce that I will be writing a monthly online column for Angling Trade Magazine. I’m very excited for this amazing opportunity for me professionally, but more importantly to help out businesses in the outdoor industry. We’re passionate about the outdoors and we work hard to stay involved with people that share our enthusiasm. That’s what got me so excited about teaming up with Angling Trade to write this article in the first place. If I can help another business that loves the outdoors as much as we do, then it’s a win-win situation.
I will be writing a monthly piece I titled, What’s The Story. The column will explore topics such as SEO, social media, website design, recent industry news, and content marketing. My goal is to give an introduction to important marketing news that affects the online world and relate the impact to the outdoor business world. I’m also experimenting with a series of creative illustrations to set my posts apart. If you subscribe to our newsletter, you know I customize every post with a special illustration. They have been very well received and I am looking forward to doing the same with the Angling Trade piece. The first illustration has a robot penguin. It’s time spent creating things like that, when I love my job.
Angling Trade is an independent, quarterly publication that covers the business of flyfishing in North America. It is a free subscription for manufacturers, retailers outfitters and others with direct involvement with this market. Angling Trade is supported by advertisements from flyfishing manufacturers. The magazine includes features by some of the most respected fishing and business writers from throughout the country. Angling Trade is based in Boulder, Colorado.
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